People are already searching for a school like yours. Your website, your follow-up, or your old leads are letting them walk. Fix that before you spend a dollar on ads.
Google search → your website → your follow-up → nothing falls through the cracks.
| Area | Before | After |
|---|---|---|
| Website | Looks fine. Converts nobody. | Built to turn visits into booked intros. |
| Reviews & Referrals | A few old reviews. No referral system. | Requested automatically, after every win. |
| Follow-Up | New leads texted back "when there's time." | Every lead followed up within minutes. |
| Reactivation | Old leads and inactive members, sitting cold. | Re-engaged 1:1 — real conversations, not mass texts. |
Cold leads and inactive members don't respond to a mass text. They respond to a real, personal 1:1 conversation — that's the actual mechanism, not a bigger blast.
Reactivation campaigns typically recover 2–4% of a school's existing dead-lead and inactive-member list. A list of 500 typically returns 10–20 booked appointments. A list of 1,000 typically returns 20–40 — no added ad spend.
One school. The whole sequence, start to finish.
"I absolutely would recommend it... I think I waited too long. But it was the right time when we were able to team up. I would definitely make the investment because it's going to come back to you. It really doesn't take too long for you to see the benefit."
— Dan Carey, real client
One flat price, the whole sequence fixed — website, reviews, follow-up, reactivation. Ads only once that's actually converting.